Bombay Sapphire RTD

Bombay Sapphire took their time to carefully craft the perfect “GnT”, and it deserved a design that was equally as deliberate in blending craft with timeless sophistication.

The new look for this premium premixed offering is a perfect serve of classic iconicity with a bold modern twist. The architecture amplifies the brand’s colours to deliver powerful standout whilst also creating enough flexibility to extend the range with High Strength and Light variants as well as flavour offerings including Bombay Bramble and Bombay Citrus Collins. The design is completed with elegant typography and metallic detailing that help deliver a level of sophistication not yet seen in the booming RTD category.

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Other Work

15

Where café meets craft

Packaging Design | Portfolio Extension

Bombay Sapphire STEP INTO THE BLUE
14

Turning the page on a new chapter

Brand World | Visual Identity | Brand Guidelines

KO Bombay BVI SITB
13

A decade at the distillery

Brand Collaboration | Limited Edition Packaging | Press Kits

12

The spirit of travel

Limited Edition Packaging | Activation Toolkits

11

Mix like you mean it

Visual Identity | Bottle Design

KO Bombay BVI SITB
10

The gift that keeps on mixing

Packaging Design | Gift With Purchase

Bombay Sapphire STEP INTO THE BLUE
9

Prestigious harvests

Positioning | Bottle Design |Visual Identity

8

The OG RTD reclaims its crown

Brand Repositioning | Packaging Design | Visual Identity

7

A chameleon in crafted No/Lo

Brand Creation | Brand Positioning | Visual Identity | Bottle Design | Brand Guidelines

Bombay Sapphire STEP INTO THE BLUE
6

It's time to Play On!

Brand World | Brand Guidelines | Activation Toolkits

Bombay Sapphire STEP INTO THE BLUE
5

Soft - but with an edge

Brand Creation | Visual Identity | Packaging Design

4

A cultural masterpiece

Brand Collaboration | Limited Edition Packaging | Press Kits

3

Cocktail companions

Packaging Design | Visual Identity | Secondary Packaging

Bombay Sapphire STEP INTO THE BLUE
2

Artistic interpretations

Brand Collaboration | Limited Edition Packaging Design

1

Flavourful infusions

Limited Edition Packaging Design

15

Where café meets craft

Packaging Design | Portfolio Extension

14

Turning the page on a new chapter

Brand World | Visual Identity | Brand Guidelines

13

A decade at the distillery

Brand Collaboration | Limited Edition Packaging | Press Kits

12

The spirit of travel

Limited Edition Packaging | Activation Toolkits

11

Mix like you mean it

Visual Identity | Bottle Design

10

The gift that keeps on mixing

Packaging Design | Gift With Purchase

9

Prestigious harvests

Positioning | Bottle Design |Visual Identity

8

The OG RTD reclaims its crown

Brand Repositioning | Packaging Design | Visual Identity

7

A chameleon in crafted No/Lo

Brand Creation | Brand Positioning | Visual Identity | Bottle Design | Brand Guidelines

6

It's time to Play On!

Brand World | Brand Guidelines | Activation Toolkits

5

Soft - but with an edge

Brand Creation | Visual Identity | Packaging Design

4

A cultural masterpiece

Brand Collaboration | Limited Edition Packaging | Press Kits

3

Cocktail companions

Packaging Design | Visual Identity | Secondary Packaging

2

Artistic interpretations

Brand Collaboration | Limited Edition Packaging Design

1

Flavourful infusions

Limited Edition Packaging Design